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This spring at its flagship store in Las Vegas, Puma will introduce AI Store Concierge, a multilingual AI-powered assistant designed to give shoppers information about Puma Performance Running products as well as fit and technical details. In the form of a large display, the Concierge, which is powered by Nvidia, will automatically detect the language a customer is speaking but will not track or store any personal data, and will be able to check if an item is in-stock at the store. “By integrating this technology directly into the store environment, we’re making product exploration faster, more intuitive and more accessible,” said Pedro Silva, VP, Direct-to-Consumer Technology at Puma in a statement. “With this first example of the AI Concierge, we will gather feedback and explore how to further scale this technology on our DTC channels.” The Concierge was built in collaboration with Google Cloud and LiveX.AI, a holographic AI agent company, and is powered by an Nvidia Nemotron model. It’s been designed to support Puma retail associates, allowing conversations with shoppers to transition seamlessly to store teams who can give more personalized advice. In addition to English, the AI Concierge will support languages including Mandarin, Spanish, French and Arabic. “When Nemotron open-source models run on Nvidia NIM and NeMo microservices, AI becomes a real partner on the sales floor, helping store teams connect with shoppers, tell better product stories and elevate customer service where it matters most,” said Andrew Sun, Senior Director, Retail Business Development at Nvidia in a statement.

[Yamaya Electronics Deploys Indian Company's Technology to Contribute to Advanced Node PPA] Yamaya Electronics Co., Ltd., an electronics trading company under Wise Holdings, has begun full-scale proposal activities to collaborate with Japanese semiconductor manufacturers challenging advanced nodes, utilizing the proprietary technology of Indian semiconductor design company Banasree Semiconductors. Yamaya Electronics President Kazunari Yamatani expressed his enthusiasm, saying, "This new proposal will enable us to achieve next-generation PPA (Power, Error, and Area) levels at existing nodes, which we expect will contribute to Japanese semiconductor manufacturers." Yamaya Electronics' strengths lie in advanced nodes below 7 nm. Chandramohand, CEO, stated, "PPA optimization is more effective at 2 nm than at 5 nm, and the smaller the node, the greater our added value." For example, he said, PPA improvement of up to 30% is possible at the 5 nm node. Yamaya Electronics expects to see the greatest benefits from collaborating with Rapidus, which is challenging mass production at the 2 nm node. ～～～～～～～～～～～～～～～～～～～～～～ 【ヤマヤエレクトロニクス、インド企業の技術を展開　微細ノードPPAで貢献】 ワイズホールディングス傘下のエレクトロニクス商社であるヤマヤエレクトロニクス(株)は、インドの半導体設計企業であるバナスリー・セミコンダクターズの独自技術を活用し、先端ノードに挑戦する日系半導体メーカーとの協業に向けて、本格的な提案活動を開始した。 ヤマヤエレクトロニクスの山谷一成社長は「今回の新提案により、既存ノードのままで次世代レベルのPPA(Power･Perrormance･Area)を実現することが可能となり、日本の半導体メーカーへの貢献が期待できる」と意欲を示す。 同社は７ｎm以下の先端ノードに強みを持つ。チャンドラモハンドCEOは「PPA最適化は５ｎｍよりも２ｎｍでより効果的であり、ノードが微細になるほど当社の付加価値は高まる」と述べる。例えば、５ｎｍノードでは最大３０％のPPA向上が可能だと言う。 ２ｎｍノードの量産に挑戦するラピダスと連携した場合、最大の効果が見込めると期待を寄せている。

Yamaya Electronics, a subsidiary of Wise Holdings, is collaborating with Sahasra Semiconductors of India to supply DRAM and other products to the Japanese market. With DRAM prices currently soaring worldwide, the company is hoping for strong demand in Japan. ～～～～～～～～～～～～～～～～～～～～～～ Yamaya Electronics Co., Ltd., an electronics trading company under Wise Holdings, has begun full-scale proposal activities to collaborate with Japanese semiconductor manufacturers challenging advanced nodes, utilizing the proprietary technology of Indian semiconductor design company Banasree Semiconductors. The company has strengths in advanced nodes below 7n. CEO Chandramohand stated, "PPA optimization is more effective at 2nm than at 5nm, and the smaller the node, the greater our added value becomes." For example, he says that PPA improvement of up to 30% is possible at the 5nm node. The company expects to see the greatest benefits from collaborating with Rapidus, which is challenging mass production at the 2nm node.

Yamaya Electronics, a subsidiary of Wise Holdings, is collaborating with Sahasra Semiconductors of India to supply DRAM and other products to the Japanese market. With DRAM prices currently soaring worldwide, the company is hoping for strong demand in Japan. ～～～～～～～～～～～～～～～～～～～～～～ Yamaya Electronics Co., Ltd., an electronics trading company under Wise Holdings, has begun full-scale proposal activities to collaborate with Japanese semiconductor manufacturers challenging advanced nodes, utilizing the proprietary technology of Indian semiconductor design company Banasree Semiconductors. The company has strengths in advanced nodes below 7n. CEO Chandramohand stated, "PPA optimization is more effective at 2nm than at 5nm, and the smaller the node, the greater our added value becomes." For example, he says that PPA improvement of up to 30% is possible at the 5nm node. The company expects to see the greatest benefits from collaborating with Rapidus, which is challenging mass production at the 2nm node.

★[Yamaya Electronics Co., Ltd., an electronics trading company under Wise Holdings, has begun full-scale proposal activities to collaborate with Japanese semiconductor manufacturers challenging advanced nodes, utilizing the proprietary technology of Indian semiconductor design company Banasree Semiconductors.] [The company has strengths in advanced nodes below 7n. CEO Chandramohand stated, "PPA optimization is more effective at 2nm than at 5nm, and the smaller the node, the greater our added value becomes." For example, he says that PPA improvement of up to 30% is possible at the 5nm node.] ★[The company expects to see the greatest benefits from collaborating with Rapidus, which is challenging mass production at the 2nm node.] ～～～～～～～～～～～～～～～～～～～～～～ ★【ワイズホールディングス傘下のエレクトロニクス商社であるヤマヤエレクトロニクス(株)は、インドの半導体設計企業であるバナスリー・セミコンダクターズの独自技術を活用し、先端ノードに挑戦する日系半導体メーカーとの協業に向けて、本格的な提案活動を開始した。】 【同社は７ｎ以下の先端ノードに強みを持つ。チャンドラモハンドCEOは「PPA最適化は５ｎｍよりも２ｎｍでより効果的であり、ノードが微細になるほど当社の付加価値は高まる」と述べる。例えば、５ｎｍノードでは最大３０％のPPA向上が可能だと言う】 ★【２ｎｍノードの量産に挑戦するラピダスと連携した場合、最大の効果が見込めると期待を寄せている】